Superdry winter sportswear
Superdry is an exciting contemporary brand that focuses on high-quality products that combine vintage Americana and Japanese-inspired graphics with British style. They feature quality fabrics, authentic vintage washes, unique details, industry-leading hand-drawn graphics and fit with a range of styles.
History of Superdry
Superdry began in 1985 with the CULT clothing collection by Julian Dunkerton and a former business partner. In 2003, Julian joined forces with designer James Holder who had previously founded the Bench brand, and Superdry as we know it today was born.